OME April 6th

In todays lecture we began to talk about The Search for Visual Language, which began in the constructivist movement then Bauhaus and Isotype movement. Isotype is the acronym for "International system of typographic picture education". Information design emerged as a powerful means of large bodies of complex data into simple iconic statistics with emerging rational. Isotype was one of the most important informational design innovations. The use of the pin head icon was very common along with other icons. They were very versatile and found all over. Ladislav Suntnar was one of the most pure visual educations in writing and design. He defied the information with bleeds, visual coding of numbers, words and rules. 

There was also design for information, with data integration from multiple sources. Herbert Bayer was known for his geographical atlas van-diagram. Addison Dwiggins was the first to use the term Graphic Design. 

The information age was a big deal. Claude Shannon combined mathematical theories and engineering principles to set the stage for development for digital computers. (Bell Labs) He modeled the problems in terms of data and signaled processing and thus the coming of the information age. The school at ULM developed a curriculum that addresses new needs of this particular age. Similar goals to the Bauhaus , with a philosophical theories of signs and symbols. ULM evolved along scientific and methodological approaches to design problem solving.

The came early Swiss Design. They set principles to go by; 1. designer and conduit of facilitator for delivering important info, 2. clarity means and form was ideal achievement, and 3. believed solutions emerge from close examination of its content in the most economic way.  Anton Stankowiski had a major contribution, the creation of visual forms to communicate invisible process and physical forces. The design process included in depth research of topics from scientific and engineering. Josef Miller Brockman also known as the grid man, designed a book all about the use of grids and grids themselves. He designed the DerFilm and public awareness posters with photos. Music poster masterpieces of the purist understatement and crated visual counterpart to the structural harmony of music. The Swiss movement had a huge impact on American Graphic Designers and the engineering field of corperate graphics.