OME March 2nd : A Pure Art Of Visual Relationships

A Pure Art Of Visual Relationships. A new language of form never been seen before.

Supermatism creates a theoretical model for visual language, where form is a set of forces. Kandinsky was influenced by russian lectures, russian artists and designers absorbed cubism and futurism and " Cubo - Futurism " was developed. Then came along the Constructivists movement, the constructivists were made up of 27 artists and Rodchenko's Poster which was a collaged poster of photos. Malevich and Kandinsky thought that art must return to a spiritual quest and they rejected social and political roles. But yet photos had a power illustrations could never convey. Rodchenko was all about art for art sake. His goal was to formulate a set of universal principles and a utopian in vision. The Constructivists goals were to forge a new world of objects for a new social order. Their 3 principles were Tectonics; identity with visual form, Texture; material and how they were used and Construction; creative process. Rodchenko was a tectonics master, he used photos which became primary design elements in his work, he also used attempted to create a narrative for the revolution society using modern design tools. Rodchenko was also innovative with his photomontages, he superimposed images, used extreme close ups and perspective. By 1927 He imposed a new way to see soviet life. He also made book form more dynamic by incorporating the grammar and syntax of theater and film in his design. Rodchenko called him self an "advertisement constructor" he then used package design in his art. The along came El Lissitzky a visionary, ian icon and an innovator  of 20th century graphic design. He gave importance to his objects to embody ideals not only functions. Supermatist abstract elements transformed into political service, h then became the soviets leading designer with his red wedge piece. He also became very well known for his Of Two Squares, where modern graphic design language became characterized by geometric forms and high contrast arrangements. The red square signified a bloodstained town square in the book.