OME March 16th

In todays class we talked about De Stijl and how it shared the same goals as Malevich and Supermatists . De Stijl was concerned with the spiritual and intellectual climate. Theo Van Doesburg was the founder he applied De Stijl to architecture, sculpture, and typography. He formalized a typographic style. His Alphabet was made up of all curves and color was a structural element not for decoration. Mondirans paintings were a huge visual representation of their work. M.H.J Schoenmaker defined horizontal and vertical lines in shaping his world, jsut like Mondrian. The colors blue, red, yellow, and black were a big part of this movement everyone was using them in their work. De Stijl did not survive after Van Doesburgs death in 1931.

The Bauhaus was to solve design problems created by industrialization. There was no distinction between fine arts and the applied arts. There were two locations of the Bauhaus, one in Weinmar from 1919-1925, and then the on in Dessau opened in 1925-1933 after all the staff left and the students were sent to Dessau. At the Bauhaus the heart of education was the preliminary colors. At the Bauhaus Johannes was to teach the fundamental principles of design with an underlying of visual art. Moholy Nagy also had an impact on the Bauhaus he was to design the type image curriculum. Where type met image in experiments and helped plot the course of modernist design. The Photoplastics expanded the role of photography in a design context. The faculty voted to close the school August 10th 1933.

Jan Tschichold introduced the New Typography, he explained modernist ideas to a wider audience of printers, designers, and typesetters. His book "The New Typography" used alot of white space, symmetrical arrangements, dynamic forces, point, line and plane. He also designed the Sabon font in 1964 which amazed other graphic designers because it was a serif font that was yet modern. 

The Dutch Masters of Typography messed around with alot of different elements but also elements that we have seen before. Paul Shoetema used photos in design and type play. Hendrick N. Werkman did not live along life but he did accomplish great designs. He let his imperfections in his work become the work. Piet Zwark was the most different of the three, he did things no one had really seen before especially for someone who is self taught. He incorporated all of the design elements in collages, diagonals, grids, movement. He had alot of typographic contrasts within his work, but yet he never lost concern for the reader.